Everyone has something they’re passionate about and has some expertise in. Whether it’s business coaching,, nutrition, fitness, or writing, it doesn’t matter – someone will value your expertise and want to find out more about it. One of the simplest and most effective ways to turn your passion into a business and to monetize your skills is to. Creating your own ebook is surprisingly simple, and this article will walk you through the essential steps. While you can sell your eBook on marketplaces like Amazon, you should also be selling it directly from your own website, and here’s why: Selling direct gives you the greatest control, independence and percentage of sales. It also helps to build your authority and engagement with your audience, and helps you create that all-important of people who want to know more from you. To know more about why you should sell direct, check out this by author Laura Powers. Step 1: Creating your eBook This may well be the most challenging, but also the most fun part of your journey. Decide on your topic Think about what you’re passionate about and what content would help. You also need an original edge. The best ebooks share a personal story or experiences. A personal story is engaging, builds authority and creates empathy with the reader. Tip: a great way to gauge what your audience responds to is to look at which of your blog posts and social media updates currently get the most comments or shares. Before finalizing your topic, do some research on your market by looking at potential competitors who might already be selling eBooks on Amazon or their own site. Consider ways in which your story and view on things can help you to stand out. Get creative, and consider how to approach your unique perspective. To be known, you don’t have to be a subject matter expert. Step 2: Create your listing. Choose a book from your dashboard, and click 'Sell my book'. Then set up a preview, complete your author profile, and write an enticing description for your book. Set Up In Dashboard. Step 3: Set your price. For your chosen book, set your price under the Sell & Distribute tab for the listing. Aug 28, 2016 How to Publish eBooks. Five Methods: Decide Your Route Before You Publish Formatting. If you sell the book on it’s own. Cookies make wikiHow. But you must have the determination and patience to become one. A professional is simply an amateur who didn’t quit. Extra reading: • • • • Come up with a killer title Make it specific – Ramsey, from talks about a successful post he wrote called “How I sold a Blog for $20,000 in 8 months” that could have been easily been called the less interesting “How to Sell a Blog”. Joanna Penn, of talks about her own experience with this. Joanna changed her book title from “How To Enjoy Your Job” to “Career Change” and suddenly sales took off. ( collated by Kindlepreneur Dave Chesson to help generate your very own killer title, or check out.) Writing the eBook The key to sharing your knowledge is to write simply and clearly. People will buy your eBook because they want to learn how to do something. Start with the desired result first and then work backwards. Set yourself deadlines and focus on one chapter at a time – you can find more tips on cultivating an eBook writing workflow. Here are some great tips for tackling the writing of your eBook by Jo Gifford, in the post.” Overcoming writer’s block At some stage, this is going to happen. You’ll sit down to write in front of your screen, your brain goes blank, and you don’t know what to write next. This is a great piece of advice from a more experienced writer on how to overcome writer’s block: Stop writing mid-sentence to ward off writer’s block – Kevin Purdy on Extra reading: • • • • If you need some free tools to help you be more productive with your writing, here are a couple of our favorites: • • • Step 2: Formatting the eBook Keep your eBook exciting and interesting for the reader by using consistent formatting and use a simple font like Ariel or Verdana at size 11 or 12. Less is more, so don’t go overboard on the formatting. Stick to a Stick to a simple color scheme. Try to keep two to three types of headers, plus use lots of short paragraphs and lists. Use great images When people hear information, they’re likely to remember only 10% of that information three days later. However, if a relevant image is paired with that same information, people retained 65% of the information three days later. () If you’re creative or an amateur photographer you can take your own photos easily enough with your smartphone or DSLR Camera. But if you’re like me and know that your photos would look pretty awful, you could buy them from a image library. Be careful of the license on each image. Some places for free images with no attribution to check out are,. Step 3: Proof reading Check your draft before you get your eBook proof read. Check for spelling mistakes and do any necessary editing. Then read your eBook out aloud. Reading it aloud helps pick up on things that you might otherwise miss. I miss things when proof reading my own work that others see – almost as if my brain automatically seems to fills in the gaps, corrects typos or the wrong words. Extra reading: • • • • Eliminate grammatical errors and enhance your writing with So you’ve poured in your sweat, blood and tears and now have your draft finished. Don’t make the mistake of giving it to your partner or mom to edit. Find someone that will help you amp up your eBook and is objective (i.e. Someone who doesn’t love you, and therefore wants to avoid hurting your feelings). Don’t be offended if they suggest deleting paragraphs of your book. Their goal is to help make your eBook even better, so trust that. Step 4: Get a cover that sells your eBook Book covers help sell books. It is a cliche but also a fact. Prospective buyers will judge your eBook by its cover. This something that publishers have known for a long time. Here are a few examples of excellent book covers: A good book cover can make people feel it is a professional quality book that is worth buying. Look at your competitor’s book covers if you want to get some ideas, but here are some of the elements of a good eBook cover: • Make the title a different color than the background • The title needs to be a large, easy to read font • Images or artwork should be 300 dpi • Beware of copyright – don’t use images or design elements that you don’t have permission to use • Use good images – avoid cheap standard stock photography I would suggest that you look at getting someone to create the eBook cover for you. You could try a service like whose professional eBook covers start from $99. Or you could try a freelance designer on prices start from $5. If you really want to give it a go yourself, I’d recommend a tool such as, or (also free). Extra reading: • • Step 5: Converting your eBook For Amazon Kindle, the file format is Mobi. For other readers, the universal eBook format is Epub, which is accepted by Barnes & Noble, Apple iBookstore, Kobo or good as an option for selling it direct yourself. You can also sell your book direct as PDFs as this is convenient for readers. If selling direct, you can easily have all three formats available for the person to choose which format they want. If you fancy doing the conversion yourself, first check out this good introduction by Kobo books on Alternatively, pay someone on to do the formatting it for you. Step 6: Adding your eBook to your website with Selz Now it’s time for the seriously simple part. You can upload and then start to directly from your website, blog, or via in the time it takes to grab a coffee. Using, you simply need to upload your eBook with an image of the front cover. Add a description, set the price, and then add the product to your site. One way to do this is to do ten to 20 guest posts for sites that your niche read. This isn’t for the purpose of SEO links, but to generate interest. You don’t have to directly mention the eBook, but the subject of the post should relate to something about your book. The aim is to get someone interested enough to land on your website and to then consider buying your book.eBook, but the subject of the post should relate to something about your book. The aim is to get someone interested enough to land on your website and to then consider buying your book. Give away some copies to bloggers in your niche if you have a relationship with them or if it’s where you already hang out. Simply request that if readers enjoyed the book, could they share it with their network. Don’t bombard people with requests for reviews or to share your book without getting to know them first. Try some to create a buzz around your latest work. Use visual content channels like and to get traction with your audience, and of course, don’t forget your as an invaluable resource. This is an excellent source of by the awesome Peg Fitzpatrick, who is co-authoring The Art and Science of Social Media with charismatic Guy Kawasaki. Another great source of tips is by Mary Jaksch and Jim Kukral Need more? We have a list of over. Last, here are by Kimberley Grabas, Step 8: Keep track of your sales This isn’t as hard as you might think. If using Selz to sell an eBook, you can log in to Selz and see how many sales you’ve made and where they are coming from on your Analytics Dashboard. For more details about more details about. If you’re into your data, you can connect Selz to Google Analytics for more in depth analysis. Wrapping up Creating your own eBook does take some work, but it also a fantastic way to share your passion and expertise. Don’t forget it’s also a great way to increase your passive income. For more advice on publishing and selling your own eBooks, I would recommend checking out: • • • • • Each of these sites offers a wealth of tips and advice on every step of creating and selling your eBooks, so are well worth a read. Over to you – do you have any good tips to share on creating and selling your eBooks? ——————————————– Interested in what people have to say about Selz? Hello Kristen, I am glad at first sight of your services and I’d like to know how you are remunerated for them, after the free trial period. I’d like to launch an e-book I made, starting several months ago, following my passion for natural products and medicine. Since I didn’t like to have my buyers going through the commercializing methods suggested by the Academy where I learned the process: passing for up-sales, down-sales etc. That annoy me a lot, I was looking for alternative methods! I made a website with the title of the book (not yet online) but I preferred to have some more experience and I launched two other websites, advertising them on Google and Bing adwords. Now I’d like to move forward with my e-book and I am learning some basics of advertising through Facebook; which I sense is the best way for me. I’ll appreciate your information and suggestions at your earliest convenience. Best regards Gregorio. Hi Gregorio, thanks for stopping! Every new Selz account gets 14 days to try out all our features for free. After that, a seller can choose one of, adding apps as necessary. Sellers pay for these plans on a monthly basis by credit or debit card. If you wanted to, having a. Then, your audience can buy your ebook directly from Facebook, without having to go anywhere at all. While advertising on Facebook can be effective, there are other ways to market your ebook and we have a that I definitely suggest checking out! Hi Daniel, thanks for your comment. There are certainly risks to selling products, especially ebooks, online. While we believe the majority of consumers would gladly pay for a product, the reality is that not all people behave the same way. When a customer downloads an ebook to their computer, the ebook file becomes like any other file on their computer that they can email to someone else. The way that we help prevent this is by that includes the name and order number of the customer. We also have custom download settings that can prevent customers from sharing the download link around. Additionally, selling an ebook strictly via Kindle can help prevent sharing as well. Read more about for more tips and ideas. I was so engrossed in reading this copy, I didn’t realize why I started reading it at all, until ‘step 6’. Yes, I lol’d. This is exactly how an ebook should be written. Start with your subject matter and stay the course. What I mean is, don’t jump around, like telling tales or adding money issues, then going back to original subject. I tend to get lost reading like that. My opinion is most people like to read cohesively. Was there a error? Sure, but it didn’t matter. The content is great, written clearly for various education levels, and is in sequence, not scattered.
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